Tabor Dental Associates: Smiles That Rock
General and cosmetic dentistry practice with 2 doctors in Hendersonville, TN (a large suburban market).
Challenge
Struggled to consistently attract new patients despite strong service.
Solution
We implemented an SEO and Google Maps strategy to boost visibility for high-intent search terms.
This included:
- Investing in relevant, authority-building links
- Building their website to be SEO-optimized
- Regularly creating new content that answered questions for patients searching online
- Providing a plan and strategy to increase new online reviews (a key signal on Google for ranking)
Results
- Ranked in the Top 3 spots for “Dentist” and “Dental Implants” in their market
- Booked the schedule out for 6 months with new patients
- Created a marketing engine they can rely on the bring in new patients every month without depending on word-of-mouth and insurance providers
Rocky River Orthodontics
Startup orthodontic practice in Mooresville, NC – a competitive suburban market.
Challenge
Needed to build awareness and book patients before opening day.
Solution
We launched a pre-opening SEO and local search campaign to build early visibility.
This included:
- Investing in relevant, authority-building links
- Building their website to be SEO-optimized
- Regularly creating new content that answered questions for patients searching online
Results
- Ranked on Page 1 of Google before the office even opened
- The schedule was already full and calls were coming in daily ahead of the practice even opening
Encore Dental Studio
Dr. Lamarr Holland — SERP client for 6 months, focused on accelerating new patient growth and supporting practice expansion.
Challenge
The practice needed to grow new patient volume at a steady pace to support expansion. While hiring an associate was planned for 12 months out, growth needed to accelerate sooner to meet demand.
Solution
We focused on improving visibility and driving consistent inbound patient demand.
This included:
- Strengthening local and organic search visibility
- Targeting high-intent search traffic
- Building steady, scalable new patient flow
Results
- Back-to-back record months for new patient volume within 6 months
- Significant increase in inbound patient flow
- Hiring of an associate 5 months ahead of the original 12-month goal
- Accelerated practice growth supporting earlier expansion
Central Avenue Dental
Dr. Kristin Abbas — returned to SERP Dental™ after a brief period with another marketing provider, focused on restoring and improving new patient growth.
Challenge
The practice previously moved away from SERP Dental™ to test another marketing provider, but experienced weaker performance and reduced momentum in new patient growth. There was a need to quickly recover results and rebuild consistent patient flow after returning.
Solution
We re-established SEO and patient acquisition performance with a focus on speed and stability.
This included:
- Rebuilding local SEO visibility and rankings
- Restoring high-intent search traffic performance
- Optimizing conversion paths to improve new patient inquiries
Results
- 51 new patients within one month of returning to SERP
- Rapid recovery of performance after switching back from another provider
- Strong rebound in inbound patient demand
- Restored consistent growth trajectory shortly after re-engagement
